Make It Professional
June 13th, 2008
Last year, my friends opened up their own restaurant in the food court of a busy mall. When I went to see the business for the first time, I was less than impressed with the signs and logos that they had created personally. They looked very unprofessional and the cartoon character, who was supposed to be the restaurant’s mascot, looked like it had been drawn by their six year old.
I didn’t want to hurt their feelings, but I could not just say nothing and let it hurt their business. I tactfully suggested that they hire a business logo design company to create them a nice logo. I suggested that after they did this, they should take the new logo to a professional sign company and have some real signs made up.
They took my advice and I think the place looks wonderful now. It looks professional and it is definitely a place that would now catch my eye when I am looking for something good to eat.